Inverloch 3996 Wins "Most Innovative Nationwide Real Estate Partnership" in the Australian Enterprise Awards 2023
Most Innovative Nationwide Real Estate Partnership 2023

The Australian Enterprise Awards is a mighty programme full to the brim with success stories that both inspire and motivate us, not just as business people, but as individuals. Awards Co-ordinator, Kaven Cooper, commented on the success of the deserving winners:
“Australia is leading the way for the corporate landscape, globally, and the businesses within this programme are guiding the way for us all. With a strong focus on their values, mission, and, of course, the sustainable growth of the business, each winner is making a huge difference in the way we experience services and products in their industries. Here at APAC Insider, we want to wish every winner sincere congratulations and the best for the future to come.”

Inverloch3996 | @realty (Inverloch3996) is a modern and forward-thinking real estate partnership that is growing every day, bringing a fresh upgrade to an industry that has been largely unchanged for several decades. We take a closer look at the success of the company that has been bestowed with the title of the Most Innovative Nationwide Real Estate Partnership in Victoria.
Start Press: April 2023
As well as possessing a unique name, Inverloch 3996 | @realty is changing the landscape of the media world. The company acknowledges and realises that it is no longer necessary for agencies to have a brick-and-mortar storefront. In 2023, everything has moved online, and it is so crucial that all companies have an online presence. So, the new shopfront window is online and has adapted by being mobile and tech-savvy with a hyper-local engaged audience. There is no one that has done this better in Victoria than Inverloch 3996 | @realty.
What makes Inverloch 3996 | @realty so successful is that it has identified the trends and adapted its offering to ensure it can meet demand. The company’s leadership team notes that in Australia, the stats now show that the average person spends 47 hours online per week – that’s more than a working week. As a result, the way the digital agent that is Inverloch 3996 | @realty is advertising properties for sale is dramatically changing, and from what we can see, it is working.
As part of the company’s successful approach, it has developed an internal culture that has led the team to believe in transparency, honesty, and flexibility. If an employee can hold these kinds of qualities, then they can certainly contribute to the achievements of the company.
It also works both ways, however. The company practices what it preaches. It asks that employees be transparent, honest, and flexible, and it gives the same back. As long as staff members are producing results, then the team can work from the comfort of their own homes, or even rent a space in a work office.
Thanks to the invention of custom software, employees can have everything they need to run the business from their fingertips. We’ve spoken about the internal values at Inverloch 3996 | @realty, but the same values are applied when working with clients.
Placing a focus on transparency, the company is open with customers and clients, utilising the team’s digital excellence to help home sellers achieve the very best results they can.
Because of the way the internet has developed in the past few years, home selling has to be online now, and Inverloch 3996 | @realty has stolen a march on the market thanks to the technology it has developed, as well as its partnerships. Delving a little more into the partnership between Inverloch 3996 and @realty, it is easy to understand why the business is a leader in the market.
The innovation on both sides is clear to see. Inverloch 3996 now has access to a wide range of real estate professionals that the team can reach in ways they had never dreamed of. Over the last eight years, its people have been able to reach and create an audience of over 30,000 people who either love or would love to live in the Victoria region, reducing reliance on the major real estate portals.
When it comes to buying and selling properties, these are perhaps the most important decisions a person can make in life. It is not just a simple commitment but one that takes a lot of planning. The team at Inverloch 3996 | @realty know that they are the future as they are making these decisions a lot easier for buyers and sellers. This is due to the fact that current decisions are made based on out-of-date data.
Ultimately, Inverloch 3996 | @realty has a goal of making life much easier for home sellers. With the technology and partnerships at the team’s disposal, it looks like they are making a dream a reality.
Stop Press: April 2023
GET INSTANT PROPERTY VALUE
The questions every Inverloch home seller asks before listing
If one of these is not in your head right now, it will be by next week. Here are the honest answers.
Who is actually the best real estate agent in Inverloch?
Leo Edwards of Inverloch 3996 at realty is the two-time RateMyAgent Agent of the Year for Inverloch, winning in both 2024 and 2025. He holds Certified Price Expert status, maintains 91.9 percent list-to-sale price accuracy across his 2024 to 2025 sold listings, and sells homes in 63 days on average compared to the Inverloch suburb average of 118 days.
How long does it actually take to sell a home in Inverloch right now?
As at April 2026, the Inverloch suburb average sits at 118 days. Leo Edwards averages 63 days across his 2024 to 2025 sold listings. 43 Inverloch properties have been listed for more than a year at time of publishing. The gap between agents is measurable, not marketing spin.
Do I really need an agent with a shopfront in Inverloch?
No. Approximately 96 percent of buyers research property online before purchasing. Not one of the case studies on this page was sold because a buyer walked into an office window display. A digital-first agency with a dedicated local audience and in-house production consistently outperforms the shopfront model in Bass Coast markets.
Are paid portal upgrades worth the extra thousands?
Paid portal upgrades compete for position against other listings on the same portal. They do not generate new buyer demand. In the 7 Morey Street campaign, 87 of 88 enquiries came from social media, not portals. Upgraded portal spend alone is not a marketing strategy.
Another agent quoted me a much higher price. Why shouldn't I go with them?
Because the public data is unambiguous. 21 Pier Road was listed at $1.87 million and sold for $1.14 million after 622 days. 19 Cuttriss Street was listed at $1.295 million and sold for $928,000 after 435 days. Winning the listing with the highest quoted price is an old playbook. The vendor always pays for it.
I've been with my current agent for months without results. Isn't it too late to switch?
No. 26 Beacon Court had been on the market for 172 days without a confirmed sale. After switching to Leo Edwards, it sold in 27 days with 121 enquiries and 7 formal offers at $860,000. Switching agents mid-campaign is not just possible. In many cases, it is the only thing left that actually changes the outcome.
What if my home is unique? Does the same approach even apply?
Every property listed with Inverloch 3996 at realty runs through the same five-phase campaign system. What changes is the execution inside each phase. Premium coastal, inland acreage, subdivisions, new builds, deceased estates — the framework adapts. The principles of accurate pricing, strong visual production, real distribution, transparent negotiation and principal-level oversight apply to all of them.
I want to bring this to Leo, but my spouse is sceptical. What should I show them?
Share this page. It was written for exactly that conversation. The numbers, the published case studies, the methodology, and the 30-page Bass Coast vendor intelligence report available at the strategy call are structured to give both parties enough evidence to make an informed decision together.
It feels awkward to switch agents mid-campaign. How do I even do that?
Most listing agreements include a defined termination or review period. A short, written notice to your current agent is usually sufficient. Leo can walk you through the specific wording during the strategy call and provide a sample notice if helpful. Many vendors find the switch less difficult than the months they've already spent waiting.
What does list-to-sale price accuracy actually mean?
It measures how close an agent's listed price sits to the eventual sale price. A high ratio signals honest pricing. Leo Edwards sits at 91.9 percent across his 2024 to 2025 sold listings. Methodology available on request.
What is Openn Offers and why use it?
Openn Offers is a transparent online sales platform that lets every qualified buyer see competing offers in real time. Transparent competition lifts sale prices in coastal markets where buyers are dispersed across Melbourne, interstate, and local. Leo was one of the earliest Victorian adopters.
Why do homes sell faster with Inverloch 3996 at realty?
Three reasons. Accurate pricing from day one using CoreLogic and Pricefinder Pro. Distribution to a dedicated 30,000 plus weekly audience through Inverloch3996. In-house production through 3996Studio delivering a $1,875 prestige package at no extra cost.
What if Leo is too busy to take my listing?
The cap is approximately 20 active listings. Some months the waitlist is real. If Leo cannot take your campaign personally at the right moment, he will tell you at the first conversation. The alternative is not a junior handover. The alternative is an honest referral.
How many listings does Leo take at one time?
Approximately 20, capped deliberately. Not a capacity issue. A structural choice. Every vendor receives principal-level attention, a bespoke 3996Studio campaign, and strategic oversight through to settlement.
Which suburbs does Leo Edwards service?
Inverloch, Cape Paterson, Wonthaggi, Venus Bay, Tarwin Lower, Meeniyan, and the broader Bass Coast and South Gippsland region.
How do I choose between two Inverloch agents I'm interviewing?
Three questions cut through the noise. First, ask each agent for their list-to-sale price accuracy percentage. Second, ask for their average days on market against the suburb benchmark. Third, ask who produces their photography, video, and social campaigns. If any answer is vague or defensive, keep looking.
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